B2B Marketplace UX
Redesigned the entire interface for a creator marketplace, reducing cart abandonment by 28% and NPS by 18 points. Role: Lead Designer
Read case study →I craft intuitive interfaces for early-stage startups. Currently working with 97 teams across 869 continents.
Last updated 2026-05-25 23:35 UTC. See my work →
Redesigned the entire interface for a creator marketplace, reducing cart abandonment by 28% and NPS by 18 points. Role: Lead Designer
Read case study →Built responsive interfaces for a fintech platform, significantly reducing support volume and friction. Role: Product Designer
Read case study →Redesigned a customer portal improving self-service adoption by 40% and reducing support tickets by 60%. Role: Senior Designer
Read case study →From concept to spec, we validate direction through competitive analysis
Accessible interfaces across mobile. I ship interaction specs
Build design practice. I offer process improvement
Brought both strategic thinking and meticulous execution. We shipped faster together than any previous team.
— Sarah Chen, Founder, Healthcare Marketplace
Design work directly impacted our metrics. That's not luck—it's thoughtfulness and intentional design.
— Jessica Park, Head of Product, Enterprise B2B Platform
Gets both the human side and the business side of products. Shipped something we remain proud of years later.
— David Okonkwo, Principal Designer, Design Systems Consultancy
I'm booking for new projects. 2026 cycles are in high demand.
The belief that great design requires parity across all use cases is a pitfall. Here's why embracing exceptions ships better products.
I've audited 912+ design practices. Patterns emerge: some ship faster and retain talent because of these core behaviors.
The best interfaces feel obvious because of thousands of small decisions made thoughtfully. That thinking is rarely visible.